Two real people, not an agency.
No office. No creative director. No process deck. We've spent years inside small businesses, wearing every hat, watching marketing get cut first when cash runs tight — and learning what a website actually has to do to earn its keep.
Craig.
I started my career in agriculture operations — line level up to management — and built software on the side. Before long the two came together. I started building systems and websites for my first company, and then expanded out on my own.
I focus on websites now because I see the same problem so often: a site from 2012 that nobody on the staff has time to fix. It's a solid business; but the website doesn't show it. That's a fixable thing, and I love tackling it.
When something more than a marketing site is called for — a real app, a Stripe-billed product, a custom backend — I'm the one who builds it.
Will.
I've been an entrepreneur since the start, most recently managing partner at Easy Valley Farm in Quincy, WA — 40 acres of fruit trees, supplying local retailers and restaurants across Washington State.
In agriculture I ran into a lot of great operators with strong work ethic whose websites were letting them down. I started learning to code and rebuilding our own web presence, then started working with neighboring businesses.
Craig and I have been friends for nearly two decades, and we both see the same problem the same way.
Why we started
The short version.
We started by fixing our friends' websites because they asked. Same story every time — a real shop doing real work, with an online storefront built by someone's nephew in 2012 that nobody had time to touch since.
Each fix made a real difference. More calls, more bookings, more people walking in already trusting the place. A website is the first handshake — and most small businesses have been giving customers a limp one.
So we started Front Porch. Flat prices. Two-week builds. Two actual humans answering your texts. No project manager. No retainer. No contract you need a lawyer to read.
Your shop is solid. Your site should be too.
Still reading?